Traditional Bread Production in Acambaro, Guanajuato, Mexico: Under Elder People Hands?.

Acambaro city in Guanajuato is a center of traditional bread production in Mexico. Previous studies developed in the area, have shown it's elaborated with low-level technology in small familiar businesses and in a limited market. Cultural prosperity and environmental sustainability of the bread processes and products are essentially attractive for their development. Number of bakeries has reduced in last years; however, employees have increased considerably (almost 100 %). Several workers are retired from industries and joined to bakeries or established their own business to continue with the tradition. Many of them are senior people, who need an extra income to support their families. Therefore, a study to establish role of elder people working on traditional bread bakeries was performed. Bread recipes are unique and original, and are transmitted from fathers to sons. Therefore few people know the process and it's a closed group. It was found that bread elaborated by this group is preferred for population instead of industrial production. They combined simple process with modern equipment (for example gas ovens and mixers). However, unhealthy conditions predominant in many of informal bakeries included in the study. Many types of bread remain unknown for young people and therefore, there is a tendency to disappear them. Young people interviewed agreed to say that traditional bread is for seniors and are out of fashion if they consume it. Also, diet concerns were exposure by women. They preferred to have low fat bread, integral bread or no consume it. Elder people did not show concern on this topic. They considered that bread will be always consumed and had a regular income. Majority of production is mainly bought for this sector of the population and foment their consumed among grandsons. It has been necessary to found strategies to increase consume without losing Mexican identity.